Beauty/cosmetics "dupe" comparison app plus own product line. HQ Richmond VA. Topped the RVA 25 fastest-growing-companies list (2023).

E-commerce analytics platform. Part of Worldeye Technologies portfolio. KPI tracking, performance analytics for marketplace sellers. Acquired by Worldeye before BidX acquisition.

Multi-cloud governance software -- cloud cost visibility, cost control, and automated compliance (kion.io). HQ Fulton, MD. Blue Heron Capital portfolio company, invested 2021. Distinct from the unrelated Kion supplement brand and Kion Group AG (German forklift maker).

Retail pricing/data intelligence services. HQ Glen Allen VA. Markel Ventures portfolio company.

SWEY is a sports drink company founded by Alana Andrews that creates natural, low-sugar beverages designed for Gen Z athletes, with vitamins, electrolytes, and monk fruit sweetening, targeting diabetic and health-conscious young athletes.

Reston VA e-commerce SaaS roll-up / acqui-builder. Builds and acquires SaaS tools for e-commerce sellers across marketplace enablement, social commerce, analytics/AI/ML, and experiential. Chairman: Jim MacIntyre. COO: Keith Jarvis. $55M raised. 51–200 employees. Portfolio: Viral Launch, DataHawk (acq.), BidX (acq. May 2025). Absorbed Cirrus Seven. French subsidiary: Worldeye Technologies Europe SAS.