Network / MarketplaceGreater Atlanta

Grassroots Labs

Network / Marketplace , GA

Grassroots Labs is a digital health startup based at the Advanced Technology Development Center at Georgia Tech in Midtown Atlanta, GA. It operates an online marketplace that gives individual consumers nationwide access to affordable blood testing services without a doctor's visit. The platform is designed to make diagnostic lab testing transparent and convenient.

Founded

Region

Greater Atlanta

Investors

ATDC

People

About Atlanta

Atlanta exists because of a railroad crossing — it was founded as a rail terminus, and that same logistics instinct now runs through Hartsfield-Jackson, the world's busiest airport by passenger traffic. Georgia Tech anchors the engineering side, while the Atlanta University Center — Morehouse, Spelman, Clark Atlanta — makes it home to the largest concentration of historically Black colleges in the country, a talent pipeline the fintech and media companies here don't always get credit for drawing on.

Region Stats

Total firms 181

VC / investors 16

Companies 154

Universities 11

Known For

Fintech

Media

Logistics